Hillary Clinton’s Negative Ad Campaign Style Is Vintage

It's Known as Lyndon B. Johnson's Enduring 1964 "Frontlash" Strategy

The recent report that George H.W. Bush plans to vote for Hillary Clinton made the former President the highest-profile Republican to repudiate the party’s presidential nominee, Donald Trump. The list included dozens of prominent GOP officials, such as former National Security Advisor Brett Scowcroft, former Secretary of State George Shultz, and former Homeland Security Secretary Tom Ridge. To highlight the trend, the Clinton campaign has run a commercial featuring several Republican members of the House or Senate announcing that they could not vote for Trump.

The Clinton ad imitated an offering …