Your Edgy Billboard Is My Kid’s Nightmare

What Rights Do We Have to Shield Ourselves from Offensive Outdoor Advertising?

Strain Billboard close-up

“Mommy?” I look in the rearview mirror at my 6-year-old daughter. Her brow is furrowed and her mouth turned down as she stares at something out the window. “I don’t want to go this way to camp anymore,” she says.

I know exactly what she saw at the corner of Pico and Bundy in West Los Angeles. It’s CBS Outdoor billboard number 14461A, advertising FX’s The Strain. A pair of giant blue eyeballs gaze upwards, held open by a nitrile-gloved hand. At the bottom of the left eye, a silver worm …

More In: Ideas