The Banana King Who (Tried to) Put People Over Profits

1970s United Fruit CEO Eli Black Got Caught Between the Warring Ideals of ‘Social Responsibility’ and Shareholder Gains

After the latest banking crisis, an old question has resurfaced: What should corporate executives care about, people or profits?

Hard-right Republicans contend that it was “woke” investment strategies of liberal executives—who cared about the “ESG” (Environmental, Social, and Governance) credentials of target companies—that led to the collapse of Silicon Valley Bank. Their position harkens to a 1970 doctrine of Chicago School economist Milton Friedman, who chastised proponents of “social responsibility” in corporate management for “preaching pure and unadulterated socialism.” He famously advised CEOs to scrap high-minded attempts to improve the world …

A Mural Once Familiar to Thousands of Farm Workers Comes Home to the Coachella Valley | Zocalo Public Square • Arizona State University • Smithsonian

A Mural Once Familiar to Thousands of Farm Workers Comes Home to the Coachella Valley

The Artwork, Commissioned by My Old Boss Billy Steinberg, Is a Reminder That There’s an Alternative to Today’s Brutal Agribusiness

This month, a mural once familiar to thousands of farm workers in the Coachella Valley returns home. It depicts more than just the vineyards and grape pickers at David Freedman …

You, Too, Can Become a California Saint

Rule Number One: Don’t Bother Being a Nice Guy

Let’s say your New Year’s resolution is to be not just a better Californian, but a truly great one. You seek to be a secular California saint, so revered that …

Cesar Chavez Was a Whole Lot More Interesting Than ‘Cesar Chavez’

Biopics Always Play Fast and Loose with the Facts, But This One Doesn’t Even Capture Its Subject’s Humanity

Most great men have one. Malcolm X has one. Gandhi has one. Mandela got one last year. And now, Cesar Chavez has his.

The biographical film or “biopic”—like Cesar Chavez, which …

Driving Cesar Chavez

The Unforgettable Day I Took the Union Leader Through Pennsylvania Coal Country

Of all the stories I’ve held on to from my time working for Cesar Chavez’s United Farm Workers, the one I like to tell is not from the fields of …

Could Cesar Chavez Deliver Immigration Reform?

A Student of Chavez Is Leading a Fast on the National Mall; History Suggests the Tactic May Work

Forty-six years ago, Cesar Chavez huddled in Delano, California with a group of farmworkers he had launched on an improbable mission: to stop the sale of grapes until California growers …